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In this article, we will continue to show you the most effective methods of reducing bounce rate on your website.

A high bounce rate is used as a negative ranking signal by search engines such as Google.

Error 404 is the standard HTTP site response code: the page could not be found. As a rule, users see such an error when they click on a link that leads to an already non-existent page.

What does this message mean in the content optimizer: "It was not possible to calculate the recommendations because not all keywords have a common density interval"?

SEO cloaking is a technique to show different content to search engines than to ordinary website visitors. It is a blatant attempt to fool search engines so as to obtain higher ranking in results pages.

Orphan pages are bad for SEO and for your website’s rankings. Unfortunately they are easy to create unintentionally and can be difficult to identify. Fixing orphan pages successfully improves your site’s SEO and avoids Google penalties.

Spamdexing, or keyword stuffing as it is also called, is an attempt to improve a site’s Google ranking by overusing keywords or key phrases in one or more web pages.

Thin content damages your website’s reputation in the eyes of search engines and of visitors. The problem may only become apparent when Google slaps a manual penalty and warning on your site.

Index bloat occurs mainly on websites with a high page count that contain too many pages of no value or low value for visitors. It dilutes your technical SEO efforts and needs to be eradicated.

Relevant keywords used in a sensible manner are vitally important to generate the right kind of traffic (meaning people who are searching for what you offer). However, many sites go overboard and overuse them, or use them irresponsibly.