Digital marketing continues to evolve at a rapid pace, and your digital presence must adapt to reflect this. When inbound marketing was first introduced to the digital marketing world, it was met with some skepticism.
Whilst evaluating any site, search engines look at behavioral characteristics, relevance to keywords, social metrics, technical components, and quality of content.
Fresh, clear, high-quality images should be present on every commercial website. Users interact with content, and they often reject pages with low-quality graphic elements.
Error 404 is the standard HTTP site response code: the page could not be found. As a rule, users see such an error when they click on a link that leads to an already non-existent page.
It is no secret that search engine optimization is a powerful marketing trick for businesses these days. Unfortunately, search engine optimization cannot do wonders for you alone – SEO and link building always go hand in hand.
Undoubtedly, learning how and when to use redirects is pretty essential in building an optimized website. Usually, website owners ignore the importance of redirects which ultimately damage their page ranking and reputation